Starter Tuesday 8th December

 what does the term commercial mean? -

 commercial means when a companies main objective is to make money and maximise profits 

What does PSB stand for?

Public Service Broadcast

What is the PBS remit

IEE (inform educate and entertain) 

What is below the line advertisement? Example?

below the line advertisement is when you only advertise to a small group of people an example is the game call of duty as they did a below the line advertisement method when they did an in game event to release their new game.

What is above the line advertising? Example?

above the line advertising is when you advertise to a large audience for example the film avengers put a movie poster on buses and these bus go around cities this allows people to see this advert with have to do any interacions