Unit 1- Media products and audiences

  1  Use Fig. 1 and your own knowledge to answer the following questions.  (a) Explain what the term  ‘ ABC1 ’  means. - The term ABC1 tells us what social grade a person is in which lets us know how much their  annual earning is ABC1 is the higher end social grade and this is usually filled with people who make over 50k a year. ABC1 is also the most desirable of the social grades as they make the most Money  1 b Justify what type of products would be suitable to advertise in  two  of the print publications from Fig.1. One product that would be  good  to advertise would be  jewellery  or  antiquity  as most of the people  who read the daily mail as most of the readership of the Daily Mail are in the ABC1 social grade and are also over the age of 44 this is because people in this social grade can afford these items and also things like jewellery and people over age...

 Conglomerate- A company that owns subsidiaries an example of a conglomerate is Disney  Distribution- Distrubution is when a company owns a way of distributing an example is with Disney and how they own Disney plus  Synergy- synergy is where two company's come together get the best method of marketing to maximise profit. Horizontal integration-  When a company owns multiple company's in different media sectors  mise-en-scene- The elements of filming such as scenery and props an example of mise en scene is Location and costumes. Composition- blocking is postistion of something in a Frame composition is how we film something  Continuity editing- continuity editing is when the editing is seamless and you don't notice the cuts and editing, the editing looks invisible  Non continuity editing is when you notice the editing and you notice the editing and example of non continuity editing is a montage and flashback 

 

 What do you think the term media effects means? -what effects media has on people and society  What do you think the term regulation means? - content review rating for example Pegi as they rate the product for certain ages to prevent harm for people of certain ages  PEGI-content of games  OFCOM-content of Tv and Radio BBFFC- content of films  IPSO-Independent press standards organisations 

  Narrative is understood by two opposites - Binary opposition  Tzvetan Todorov states narratives move forward in chronological order with one action following after another.

 'The Genre of a product does not contribute to its success.' Discuss the statement with reference to a digital media product you have studied. Use example to support your answer. There are many theories about how audiences understand the construction of genre and I am going to discuss these with reference to the video game ' Dead by Daylight .'  Rick Altman's theory of Generic pleasure states that genres have different pleasures that entertain the audience through familiarity how they respond to them the pleasure are called Emotional pleasure, Visceral pleasure and intellectual pleasure. This suggest that media products will make us feel pleasure in several ways for example in 'Dead by Daylight' you will feel all three types of generic pleasures. The production technique which are ' Dead by Daylight ' are non diegetic sound an example is when you are playing the game and the killer finds you you hear a heartbeat sound and also really fast paced mu...

 1- What is a Conglomerate company? - A conglomerate company is a company that owns multiple companies. 2- What is a subsidiary? - A subsidiary is a company that is owned by other parent company such as marvel as they are owned by Disney. 3- What is an Independent company? - An indépendant company is a company that doesn't own any subsidiaries and isn't owned by a conglomerate companies one such example is Sumo Digital. 4- Name one product produced by an independent company? Crackdown 3 was produced by Sumo Digital. 5- Define Synergy? Synergy is when you use the best method of marketing and advertisement to maximise profit.